Britney to Launch her New Perfume Together with Her New Album

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Britney Spears is all set to launch her new perfume “Hidden Fantasy” together with her new album “Circus” on 2nd December – her 27th birthday.

The singer is working with Elizabeth Arden Perfume Company for all her beauty ventures and sources close to her say that her new perfume would smell of cherry and vanilla. The bottle of the new perfume is the same as that of the two previous Fantasy perfumes and the only difference is the colour red on it.

Britney is following the league of other high profile stars like Victoria Beckham, Jennifer Lopez, and Sarah Jessica Parker in launching her own perfume. The pop diva has already launched a lot of other perfumes including Curious, Fantasy, Curious Heart, In Control, Midnight fantasy and Believe. Experts believe that Britney has earned a whopping 13 million pounds with her public and private meltdown that increased the popularity of the fragrances.

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Kim Kardashian to follow Spears and Lopez in Launching Perfumes

After divas Britney Spears and Jennifer Lopez, it is going to be the Reality TV star Kim Kardashian who is going to jump into the bandwagon of launching perfumes. Her new range of perfumes is due to hit the stores of USA, UK, Australia, Japan and Germany.

The 27 year old is going to release the perfume brand in collaboration with New Wave Fragrances. She says that it all started when her mother introduced her to the famous perfumer Caroline Sabas from Gras, France.

In her blog she says that it has always been her dream to start her own perfume business that has her unique identity. Kim also stated that she has been working with Caroline Sabas for some time in a bid to launch her own perfume.

Source: Carefair.com

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