BOP News – Blog on Perfume News

Since its launch in 2003, CLEAN Perfume has become a titanic favourite among Hollywood celebrities. The fragrance which was launched to give off the smells of just stepping out of the shower, after using your favourite soap, is a uniquely fresh smelling scent, which has rocketed success from simply being inspired from soap. Some of the celebrities include

Jamie-Lynn DiScala from the Sopranos. ‘CLEAN is the only perfume that makes me smell like I have just showered with my favourite soap. When I started wearing CLEAN, people started asking me for the name of my perfume. It just smells so good’.

Gabrielle Union from Bring It On, and Love and Basketball. ‘Wow, finally a perfume that’s really fresh and lean! I love it.’

Taryn Manning from Crazy/Beautiful and 8Mile. ‘CLEAN is my new favourite perfume. I love clean Sweet Layer. It smells so fresh. I don’t feel like I smell perfumes when I wear it. I just smell good and I love that.’

CLEAN has also made an appearance on and has also made an appearance on the pulse points of Sarah Jessica Parker, Nicole Kidman and Halle Berry. Other Women celebrities include Ali Laundry, Christine Baumgartner-Costner, Diane Kruger, Connie Britton, Amy Smart, Jennie Garth, Summer Altice, Julia Ormond, Courteney Cox Arquette, and Jennifer Tilly.

Even the men of Hollywood are wearing CLEAN. Jason Biggs from American Pie, Forrest Whitaker from The Last King of Scotland, and ER, tasty James McAvoy from The Lion, The Witch and The Wardrobe, Simon Woods from Penelope, Derek Luke from Antwone Fisher. Giovanni Ribisi from The Boiler Room, and Saving Private Ryan, are all wearing CLEAN for Men.

CLEAN perfumes are a fresh delightful range of products which offer a clean fresh fragrance for you. When you just step out from the shower, you smell fresh and clean, and who wouldn’t want that fragrance to last on them all day? After unsuccessfully searching for a fragrance that would do this, Randi Shinder from Canada, decided to develop her own fragrance that would portray these freshly washed smells all day.

Clean is a great success and it’s a good job that Randi Shinder shared her fragrance with all of us, as its a stunning scent, without being overpowering or exaggerated. CLEAN perfume is simply sweet, and subtly sexy, which everyone wants to wear. Hollywood’s ladies are now buying CLEAN men for their other halves. At the Toronto Film Festival, Kerry Washington from the Last King of Scotland said, ‘I’m going to make my fiancé wear this!’ Celebrities are known to have the best in everything, proving that this perfume is one of the best.

The 17th Annual Fragrance UK FiFi awards have taken place. The event took place on the 22nd April and was held at The Dorchester Hotel, in aid of Teenage Cancer Trust. Alex Zane The radio and TV presenter introduced the ceremony, and proudly announced that he was wearing Boss by Hugo Boss. Other guests at the ceremony included Mischa Barton who revealed that one of her favourite fragrances is She Wood by DSquared2.

The awards were a great success with the atmosphere being described as ‘electric’. These awards are becoming more and more popular every year, with a hope to become bigger and better next year. Hopefully next year the public will become more involved, creating masses more voting online for their favourite fragrances. 19 awards were given out, and two new awards were announced. The lifetime achievement award went to 86 year old Jean-Paul Guerlain. Hopefully next year will see the FiFi awards bring more press and celebrities to rocket the success of the best fragrances around. And the winners are

Best New Prestige Female Fragrance: Sensuous by Estee Lauder

Best New Prestige Male Fragrance: 1 Million Paco Rabanne

Best New Fragrance Print Advertisement For Women: Chloe

Best New Fragrance Print Advertisement For Men: Play by Givenchy

Best New Fragrance Commercial For Women: Fuel for Life Unlimited by Diesel

Best New Fragrance Commercial For Men: Adventure by Davidoff (featuring Ewan McGregor)

Superdrug Battle of the Sexes Award (Men’s Vote): Ghost for Women by Ghost

Superdrug Battle of the Sexes Award (Women’s Vote): Boss Bottled by Hugo Boss

Best New Fragrance Packaging For Women: Le Parfum by Max Mara

Best New Fragrance Packaging For Men: The Essence by Porsche Design

The ‘People’s Choice’ Celebrity Fragrance: Besotted by Katie Price

Kate Moss has won a top beauty award at the 2009 Cosmetics Executive Woman’s beauty Awards for the Best New Woman’s Celebrity Fragrance. In its fourth year running, the awards are described as the ‘Oscars of the beauty industry.’

Her fragrance velvet hour came top over 300 other celebrity perfumes, which all competed for the award. Velvet hour is described as ‘a brief precious moment as the dusk settles and the air is electrified with every possibility’.

Kate won the tile on Best New Woman’s Celebrity Fragrance, along with another 27 winners in different categories. The vote was cast by over 400 CEW UK members, and was sponsored by boots. Harrods will be showcasing the winning products on the 26th April to the 1st of May

Most believe that a polished sophisticated appearance within the office is vital in creating success. This means creating a wardrobe which is full of confidence and authority. However new reports suggest that considering fragrance as a late addition to this image is a big no no, and perfume is key to success.

After getting ready for a day in the office a lot of women will apply their perfume as a last step to getting ready in the morning. Sensory psychologist Avery Gilbert, says ‘Many women overlook perfume as a ‘last step’ in getting ready. In reality, fragrance is a key part of your presentation of self. Your fragrance should match what you’d want your ultimate self to be’

A lot of perfume reviewers have spent time explaining meanings behind the scents, where as Laura Donna, a fragrance coach believes that these explanations are more scent perceptions than facts.

Woody smells create trust, honesty, and true friendships.

Fresh smells create energetic, fun-loving, deal-making characteristics.

Oriental smells create sophisticated, sexy, tasty qualities within the wearer.

Floral smells create dreamy, feminine, and romantic qualities.

When you choose your perfume in the morning, before going to the office, women are advised to stay away from super rich perfumes which are saturated with powerful base notes. These can create ‘trouble like’ scents and can leave a lasting taste on others around.

It seems that perfume within the office should be worn to make you feel good and confident as this will radiate all around you. If you smell good, chances are you will feel good. Your hair perfect, and wardrobe immaculate, but your fragrance may be more engaging to some than your appearance.

The UK FiFi fragrance awards 2009 will be taking place at the Doncaster Hotel on the 22nd of April, in aid of teenage Cancer Trust.
This is the biggest event for the fragrance industry within the UK and comes over to London from the US. The Annual FiFi awards in the US will take place on the 27th May inside the Downtown Armory in Manhattan, and is the Oscars of Fragrance awards.

The FiFi UK Fragrance awards include the best fragrances from the perfume industry. These awards have included Best Advertising, Best Fragrance, Best Packaging, and Best Men’s and Womans’s Fragrances. The finalists have been selected through the UK fragrance industry’s Retailers, The Media, Manufacturers and their Fragrance and Packaging suppliers. Winners will be announced at the UK award on 22nd April.

I’m looking forward to see who wins.

Celebrities know how to sell perfume, and it looks like Rihanna is the latest to launch a new fragrance. Teaming up with Beyonces Jay Z, They have signed deals with Jay Z’s licensing company Iconic Fragrances, and are set to launch their new perfume, in the summer of 2010.

As both celebrities are highly profiled, highly regarded celebrities, the launch of their fragrances are set to storm the market.

It has not yet been revealed what scents the artists will take their inspirations from, but this is defiantly one to watch out.

Spring is here and so is Britney Spears’ new fragrance hidden fantasy.

Britney Spears is to release another fragrance along with her many others with Elizabeth Arden. Elizabeth Arden is describing the fragrance as “A sweet nectar of sparkling citrus blossoms, succulent florals and mysterious musk shares a sweet warm sensuality that is impossible to hide.”

Britney Spears’ inspiration for her perfume hidden fantasy comes from her love of vanilla, white floral and tasty treats.

The fragrance will be presented in a bold red box, inside will be a beautifully crafted symmetrical sphere shaped red glass container.

The scent will offer wearers notes of white florals in-twined with vanilla and taste sweets, a perfect scent, for a perfect spring.